Radio listening on smart speakers continues to grow
The latest radio audience figures from RAJAR for the second quarter of 2022 demonstrate the ongoing popularity of radio on smart speakers, with listening on these devices continuing to grow. Use of smart speakers now accounts for 10.8% of listening, which is up from 9.9% in the previous quarter. RAJAR, the body responsible for measuring radio audiences in the UK, only started recording this figure separately in Q1 2022. While […]
